Privacy Policy

Effective Date: Jul 15, 2026

Welcome to Mowmy Tails

At Mowmy Tails, we value the trust you place in us when you visit our website or purchase our products. Protecting your personal information is one of our highest priorities, and we are committed to handling your data responsibly, securely, and transparently.

This Privacy Policy explains how we collect, use, store, disclose, and safeguard your personal information when you access or use our website, create an account, place an order, communicate with us, or otherwise interact with our services.

Please read this Privacy Policy carefully before using our website. By accessing or using our website, creating an account, or purchasing our products, you acknowledge that you have read, understood, and agreed to the practices described in this Privacy Policy.

If you do not agree with any part of this Privacy Policy, you should discontinue using our website and services.

This Privacy Policy should be read together with our Terms of Service, Shipping Policy, Return & Refund Policy, and any other policies published on our website.

1. About Mowmy Tails

For the purpose of this Privacy Policy, "Mowmy Tails", "we", "our", or "us" refers to:

Business Name: Mowmy Tails

Business Type: Sole Proprietorship

GSTIN: 09CRGPB9357N1Z4

Business Address:

Galaxy North Avenue 2
Gaur City 2 Road
Greater Noida
District: Gautam Buddha Nagar
Uttar Pradesh – 201009
India

Website: https://mowmytails.com

Customer Support Email: Customersupport@mowmytails.com

Customer Support Number: +91 8796556632

Customer Support Hours: 9:00 AM – 6:00 PM (IST), (6) Days a Week

2. Scope of this Privacy Policy

This Privacy Policy applies to all information collected through:

  • Our website;
  • Customer accounts created on our website;
  • Purchases made through our online store;
  • Customer support interactions;
  • Email communications;
  • WhatsApp conversations initiated through our official channels;
  • Marketing campaigns and newsletters;
  • Social media integrations;
  • Any other digital services operated by Mowmy Tails.

This Privacy Policy does not apply to third-party websites, applications, or services that may be linked from our website. We encourage you to review the privacy policies of those third parties before sharing your information with them.

3. Applicable Laws

Mowmy Tails processes personal data in accordance with applicable laws, including but not limited to:

  • The Digital Personal Data Protection Act, 2023 (India);
  • The Information Technology Act, 2000;
  • The Information Technology (Reasonable Security Practices and Procedures and Sensitive Personal Data or Information) Rules, 2011, where applicable;
  • Any other applicable laws governing privacy, electronic commerce, and consumer protection.

If you access our website from outside India, you acknowledge that your information may be transferred to, processed, and stored in India or other jurisdictions where our service providers operate.

4. Definitions

For the purposes of this Privacy Policy:

Account means a registered customer profile created on the Mowmy Tails website.

Cookies mean small text files stored on your browser or device that help us recognize you, remember your preferences, and improve website performance.

Device means any computer, mobile phone, tablet, or other internet-enabled device used to access our website.

Personal Data means any information that identifies or can reasonably identify an individual, either directly or indirectly.

Processing includes collecting, recording, organizing, storing, updating, using, sharing, transmitting, analysing, deleting, or otherwise handling personal information.

Services refer to all products, features, customer support, online shopping, and digital services offered through the Mowmy Tails website.

User, Customer, You, or Your refers to any individual visiting or using our website or purchasing products from us.

5. Information We Collect

To provide our services effectively, we may collect different categories of information depending on how you interact with us.

A. Information You Provide Directly

When you create an account, place an order, subscribe to our newsletter, contact us, or otherwise interact with Mowmy Tails, you may voluntarily provide information including:

  • Full name
  • Email address
  • Mobile number
  • Billing address
  • Shipping address
  • City, State, Country and Postal Code
  • Account login credentials
  • Purchase history
  • Communication preferences
  • Customer support enquiries
  • Product reviews or feedback
  • Information voluntarily submitted through forms or surveys

Pet Information (Where Applicable)

·       Pet's Name

·       Species (Dog, Cat, etc.)

·       Breed

·       Age or Date of Birth

·       Weight

·       Size (e.g., XS, S, M, L, XL)

·       Gender

Any other information that you voluntarily provide to help us offer personalised product recommendations, sizing guidance, customer support, or enhance your overall shopping experience.

Providing such information is entirely voluntary. However, certain information may be required to create your account, process your orders, fulfil deliveries, provide customer support, or otherwise deliver the products and services you request.

B. Payment Information

When you make a purchase through our website, your payment is securely processed through authorised third-party payment service providers.

Depending on your chosen payment method, payment-related information may include:

  • Credit or Debit Card details
  • UPI transaction details
  • Net Banking information
  • Payment reference numbers

Mowmy Tails does not store your complete credit card, debit card, UPI PIN, CVV, or banking passwords on its servers.

Payment information is processed securely by PCI-DSS compliant payment gateway partners.

C. Automatically Collected Information

Whenever you browse our website, certain technical information may be collected automatically, including:

  • IP address
  • Browser type and version
  • Device type
  • Operating system
  • Language preference
  • Internet Service Provider
  • Website pages visited
  • Time spent on pages
  • Referral sources
  • Clickstream behaviour
  • Date and time of access
  • Approximate geographic location based on IP address

This information helps us improve website performance, identify technical issues, understand customer behaviour, and enhance user experience.

D. Cookies and Similar Technologies

Our website uses cookies, web beacons, pixels, and similar technologies to improve functionality, personalise your browsing experience, remember your preferences, analyse website traffic, and measure the effectiveness of marketing campaigns.

Some cookies are essential for the operation of our website, while others help us understand how visitors interact with our content or allow us to deliver relevant advertisements.

You may manage or disable cookies through your browser settings. Please note that disabling certain cookies may affect the functionality of the website.

Please refer to our Cookie Policy for complete information regarding the cookies and similar technologies used on our website.

E. Information Collected Through Third-Party Integrations

If you choose to sign in using supported third-party authentication services such as Google or Facebook, we may receive limited profile information from those providers, subject to the permissions you grant.

Depending on your consent, this information may include:

  • Name
  • Email address
  • Public profile information
  • Profile picture

We only use such information to simplify account creation, login, and account management.

6. Your Consent

By accessing or using our website, creating an account, placing an order, subscribing to our communications, or voluntarily providing your information, you consent to the collection, processing, storage, and use of your personal data in accordance with this Privacy Policy and applicable laws.

Where required by law, we will obtain your explicit consent before collecting or processing personal data for specific purposes.

You may withdraw your consent at any time by contacting us using the details provided in this Privacy Policy. Please note that withdrawing consent may affect our ability to provide certain products or services.

7. Our Commitment to Your Privacy

We believe that privacy is built on trust. We collect only the information reasonably necessary to operate our business, fulfil your orders, improve your shopping experience, comply with legal obligations, and communicate with you effectively.

We do not sell your personal information to third parties. We strive to ensure that your data is handled responsibly and only for legitimate business purposes in accordance with applicable laws and this Privacy Policy.

 

8. How We Use Your Information

The information we collect helps us operate our business efficiently, provide a seamless shopping experience, and continually improve our products and services. Depending on your interaction with our website, we may use your personal information for the following purposes:

To Process and Fulfil Your Orders

We use your information to:

  • Process and confirm your orders.
  • Verify payment transactions.
  • Arrange packaging, shipping, and delivery.
  • Provide order confirmations and invoices.
  • Process cancellations, exchanges, refunds, or replacements.
  • Communicate updates regarding your purchase.

To Manage Your Customer Account

If you create an account with Mowmy Tails, your information enables us to:

  • Create and maintain your account.
  • Authenticate your identity during login.
  • Allow you to view your order history.
  • Save your delivery preferences.
  • Manage your wishlist and shopping preferences.
  • Provide a faster checkout experience.

To Communicate With You

We may contact you regarding:

  • Order confirmations
  • Shipping updates
  • Delivery notifications
  • Customer support requests
  • Account-related information
  • Product availability
  • Security alerts
  • Important policy or website updates

Communication may take place through email, SMS, telephone, WhatsApp, or other electronic channels you have consented to receive.

To Improve Our Website and Services

We continually analyse how visitors interact with our website in order to:

  • Improve website performance.
  • Fix technical issues.
  • Enhance navigation.
  • Improve product recommendations.
  • Develop new products and features.
  • Better understand customer preferences.
  • Improve customer support and shopping experience.

Marketing and Promotional Communications

With your consent or where permitted by applicable law, we may send you information regarding:

  • New product launches
  • Seasonal collections
  • Promotional offers
  • Discounts and coupon codes
  • Festival campaigns
  • Pet care tips and educational content
  • Company announcements
  • Newsletters

You may unsubscribe from promotional communications at any time by using the "Unsubscribe" link provided in our emails or by contacting our Customer Support team.

Please note that even if you opt out of promotional messages, we may continue sending transactional communications related to your orders or account.

Fraud Prevention and Security

Your information may also be used to:

  • Detect suspicious transactions.
  • Prevent fraud and misuse.
  • Verify customer identity.
  • Protect our website and systems.
  • Enforce our Terms of Service.
  • Investigate complaints or disputes.
  • Comply with legal obligations.

9. Payment Processing

To ensure secure online transactions, Mowmy Tails partners with trusted payment gateway providers.

We currently support payment methods including:

  • Credit Cards
  • Debit Cards
  • UPI
  • Net Banking
  • Other payment options made available through our authorised payment partners

Payment transactions are processed through secure third-party payment gateways such as Razorpay and/or other authorised payment service providers engaged by Mowmy Tails from time to time.

For your security:

  • We do not store complete card numbers.
  • We do not store CVV numbers.
  • We do not store UPI PINs.
  • We do not store banking passwords or authentication credentials.

All payment processing is handled using industry-standard encryption and security practices implemented by our payment service providers.

10. Shipping and Delivery Partners

To deliver your orders efficiently, we may share limited customer information with our logistics and courier partners.

Authorised logistics and courier partners engaged by Mowmy Tails from time to time and as per service availability, this information may include:

  • Customer name
  • Delivery address
  • Mobile number
  • Order details
  • Parcel weight
  • Shipment tracking information

This information is shared solely for the purpose of fulfilling and delivering your order.

We require our logistics partners to process your information only for authorised delivery-related purposes.

11. Third-Party Service Providers

We work with trusted third-party service providers who assist us in operating our business.

These service providers may include:

  • Payment gateway providers
  • Shipping and logistics partners
  • Website hosting providers
  • Cloud infrastructure providers
  • Customer support platforms
  • Email service providers
  • Marketing platforms
  • Analytics providers
  • Technology and security partners

These providers receive only the information reasonably necessary to perform their services and are expected to protect your information in accordance with applicable laws and contractual obligations.

12. Analytics and Website Performance

To understand how visitors interact with our website and improve user experience, we use website analytics tools, including Google Analytics.

Analytics tools may collect information such as:

  • Device information
  • Browser type
  • Pages visited
  • Session duration
  • Referral source
  • Approximate geographic location
  • User interactions
  • Website performance metrics

This information is generally aggregated and helps us improve website functionality, optimise content, and enhance customer experience.

Analytics providers may use cookies and similar technologies to generate statistical reports regarding website usage.

13. Advertising and Marketing Technologies

Mowmy Tails uses advertising and marketing technologies to improve the relevance of advertisements and measure campaign performance.

These technologies may include:

  • Meta Pixel
  • Google advertising technologies
  • Remarketing tools
  • Conversion tracking tools

These tools may collect information regarding your interactions with our website, including pages viewed, products browsed, purchases completed, and advertisements clicked.

This information helps us:

  • Measure advertising effectiveness.
  • Show relevant advertisements.
  • Understand customer interests.
  • Improve future marketing campaigns.

You may manage your advertising preferences through your browser settings or through the privacy settings provided by the respective advertising platforms.

14. Social Media Integrations

Our website may allow you to sign in or interact using third-party platforms such as:

  • Google
  • Meta

If you choose to connect your account through these services, we may receive limited profile information that you authorise those platforms to share.

Your interaction with these third-party platforms is governed by their respective privacy policies, and Mowmy Tails is not responsible for their privacy practices.

15. WhatsApp Communications

If you choose to communicate with us through WhatsApp, you consent to receiving messages related to:

  • Order confirmations
  • Delivery updates
  • Customer support
  • Product enquiries
  • Service-related notifications

Where permitted by law and with your consent, we may also send promotional updates through WhatsApp.

You may request to stop promotional WhatsApp messages at any time by informing our Customer Support team.

16. Email Newsletters

If you subscribe to our newsletter, we may periodically send emails regarding:

  • New arrivals
  • Exclusive offers
  • Product launches
  • Educational pet care content
  • Company news
  • Promotional campaigns

Subscription to our newsletter is voluntary.

You may unsubscribe at any time by clicking the "Unsubscribe" link included in our emails or by contacting us directly.

17. Cookies and Similar Technologies

Mowmy Tails uses cookies and similar technologies to enhance your browsing experience and improve our website.

Cookies help us:

  • Remember your login information.
  • Save items in your shopping cart.
  • Recognise returning visitors.
  • Store user preferences.
  • Improve website performance.
  • Measure visitor behaviour.
  • Personalise content.
  • Deliver relevant advertisements.

Some cookies are essential for the operation of our website and cannot be disabled without affecting website functionality.

Other cookies are optional and help us improve our services through analytics and marketing.

Most web browsers allow you to control or disable cookies through browser settings. However, disabling cookies may affect certain features and functionality of our website.

Where required by applicable law, we will request your consent before placing non-essential cookies on your device.

18. International Users

Where applicable, Mowmy Tails will take reasonable steps to comply with internationally recognised privacy principles in addition to applicable Indian laws.

Mowmy Tails serves customers both within India and internationally.

If you access our website from outside India, you understand and agree that your personal information may be transferred to, processed, and stored in India or in other countries where our trusted service providers maintain operations.

Regardless of where your information is processed, Mowmy Tails will take reasonable measures to ensure that your personal data continues to receive an appropriate level of protection consistent with this Privacy Policy and applicable laws.

 

 

19. When We Share Your Information

Mowmy Tails values your privacy and does not sell, rent, or trade your personal information to third parties for their independent marketing purposes.

However, we may share your information in the following circumstances where it is necessary to provide our services or comply with legal obligations.

Service Providers

We may share relevant information with trusted third-party service providers who assist us in operating our business, including:

  • Payment gateway providers
  • Courier and logistics partners
  • Cloud hosting providers
  • Customer relationship management (CRM) platforms
  • Website maintenance providers
  • Analytics and marketing service providers
  • Email communication platforms
  • Technical support providers

These service providers are authorised to use your information only for the specific services they perform on our behalf and are expected to maintain appropriate confidentiality and security measures.

Compliance with Law

We may disclose your information where required to:

  • Comply with applicable laws or regulations;
  • Respond to lawful requests from courts, government authorities, law enforcement agencies, or regulatory bodies;
  • Protect the rights, property, or safety of Mowmy Tails, our customers, employees, or the public;
  • Prevent fraud, cybercrime, or other unlawful activities.

Business Transfers

If Mowmy Tails undergoes a merger, acquisition, restructuring, business reorganisation, sale of assets, or similar transaction, your personal information may be transferred as part of that transaction.

Should such an event occur, we will take reasonable steps to ensure that your information continues to be protected in accordance with this Privacy Policy or notify you of any material changes where required by law.

With Your Consent

In situations where your explicit consent is required, we will seek your permission before sharing your personal information with any third party for purposes not already described in this Privacy Policy.

You may withdraw such consent at any time, subject to applicable legal or contractual obligations.

20. International Transfer of Personal Information

As Mowmy Tails serves customers in multiple countries and uses globally recognised technology providers, your personal information may be processed or stored on servers located outside your country of residence.

Whenever such transfers occur, we take reasonable contractual, organisational, and technical measures to ensure that your information continues to receive an appropriate level of protection consistent with this Privacy Policy and applicable legal requirements.

21. Data Retention

We retain your personal information only for as long as it is reasonably necessary to:

  • Fulfil your orders;
  • Provide customer support;
  • Maintain your account;
  • Process returns, refunds, and warranty claims;
  • Meet legal, tax, accounting, or regulatory obligations;
  • Resolve disputes;
  • Enforce our legal rights and agreements;
  • Improve our products and services.

When your personal information is no longer required for these purposes, we will securely delete, anonymise, or otherwise dispose of it in accordance with applicable laws and our internal data retention practices.

Certain information may be retained for longer periods where required by law or to establish, exercise, or defend legal claims.

22. How We Protect Your Information

Protecting your personal information is an important part of our business operations.

We implement reasonable administrative, technical, and organisational safeguards designed to protect your information against:

  • Unauthorised access;
  • Loss or theft;
  • Misuse;
  • Alteration;
  • Accidental disclosure;
  • Destruction.

These safeguards may include:

  • Secure encrypted connections (SSL/TLS);
  • Restricted employee access based on business need;
  • Password-protected systems;
  • Firewall and malware protection;
  • Regular software updates;
  • Secure third-party payment processing;
  • Ongoing monitoring of website security.

While we strive to use commercially reasonable security measures, no method of internet transmission or electronic storage can be guaranteed to be completely secure. Accordingly, we cannot guarantee absolute security of your information.

23. Your Privacy Rights

Subject to applicable law, including the Digital Personal Data Protection Act, 2023, you may have the right to:

  • Request access to the personal information we hold about you;
  • Request correction or updating of inaccurate or incomplete information;
  • Request deletion of your personal information where legally permissible;
  • Withdraw consent previously provided for processing your information;
  • Request information regarding how your personal data has been used;
  • Raise concerns regarding the handling of your personal information;
  • Nominate another individual to exercise applicable rights on your behalf, where permitted by law.

Certain rights may be subject to legal limitations or exceptions.

To exercise any of these rights, you may contact us using the details provided at the end of this Privacy Policy.

24. Withdrawal of Consent

Where our processing of your personal information is based on your consent, you may withdraw that consent at any time by contacting us.

Withdrawal of consent will not affect the lawfulness of any processing carried out before the withdrawal.

Please note that withdrawing consent for certain activities may affect our ability to provide specific products, services, or account features.

25. Account Closure and Data Deletion

You may request the closure of your customer account by contacting our Customer Support team.

Upon receiving a valid request, we will take reasonable steps to deactivate your account and delete or anonymise your personal information, unless we are required or permitted to retain certain information for legal, regulatory, taxation, fraud prevention, dispute resolution, or other legitimate business purposes.

Please note that some transactional records may continue to be retained in accordance with applicable legal requirements.

26. Children's Privacy

Mowmy Tails provides products intended for pets but designed to be purchased by adults.

Our website is not directed toward individuals under the age of 18 years, and we do not knowingly collect personal information from minors.

If we become aware that personal information has been collected from a person below the age permitted under applicable law without appropriate authorisation, we will take reasonable steps to delete such information from our records.

Parents or legal guardians who believe that a minor has provided personal information to us may contact us for assistance.

27. Data Breach Response

Although we implement appropriate safeguards to protect personal information, no security system is entirely immune from risks.

In the unlikely event of a data breach that is likely to affect your rights or poses a significant risk, Mowmy Tails will take appropriate measures in accordance with applicable laws, which may include:

  • Investigating the incident;
  • Containing and mitigating the impact;
  • Informing affected users where legally required;
  • Notifying relevant regulatory authorities where applicable;
  • Taking corrective actions to prevent recurrence.

28. Third-Party Websites

Our website may contain links to third-party websites, applications, or services for your convenience.

Once you leave the Mowmy Tails website, this Privacy Policy no longer applies.

We are not responsible for the privacy practices, security measures, content, or policies of third-party websites. We encourage you to review their respective privacy policies before providing any personal information.

29. Legal Compliance

Mowmy Tails may process, retain, or disclose personal information where necessary to:

  • Comply with applicable laws and legal obligations;
  • Protect our legal rights and interests;
  • Enforce our Terms of Service and other policies;
  • Detect, investigate, or prevent fraud, cyber threats, or unlawful activities;
  • Respond to lawful requests from competent authorities.

Such disclosures will be limited to what is reasonably necessary under the circumstances.

 

30. Managing Your Communication Preferences

We respect your communication preferences and strive to ensure that you receive only the information you choose to receive.

You may opt out of receiving promotional emails, newsletters, or marketing communications from Mowmy Tails at any time by:

  • Clicking the "Unsubscribe" link included in our promotional emails;
  • Updating your communication preferences within your customer account (where available); or
  • Contacting our Customer Support team using the details provided below.

Please note that even if you opt out of marketing communications, we may still send you essential service-related messages, including order confirmations, shipping updates, account notifications, security alerts, and other communications necessary to fulfil our contractual or legal obligations.

31. Updating Your Personal Information

We encourage you to keep your personal information accurate and up to date.

If any of your details change, such as your name, email address, phone number, or delivery address, you may:

  • Update your information by logging into your Mowmy Tails customer account (where available); or
  • Contact our Customer Support team and request the necessary changes.

Keeping your information current helps us provide efficient customer service and ensures the timely delivery of your orders.

32. Grievance Officer

If you have any concerns, complaints, or questions regarding the collection, processing, storage, or use of your personal information, you may contact our designated Grievance Officer.

Grievance Officer
Name: Nitish Kumar Singh
Email: grievance@mowmytails.com

We will make reasonable efforts to acknowledge and address your grievance within the timelines prescribed under applicable laws.

33. Changes to This Privacy Policy

Mowmy Tails may revise or update this Privacy Policy from time to time to reflect:

  • Changes in applicable laws or regulations;
  • Changes in our business operations;
  • Introduction of new products or services;
  • Improvements to our website or technology;
  • Changes in our data processing practices.

Whenever this Privacy Policy is updated, the revised version will be published on our website along with the updated Effective Date.

Where required by applicable law, we may also notify you of material changes through email, website notifications, or other appropriate means.

Your continued use of our website after any revised Privacy Policy becomes effective constitutes your acknowledgement of the updated Policy.

34. Governing Law and Jurisdiction

This Privacy Policy shall be governed by and interpreted in accordance with the laws of India.

Any dispute arising out of or relating to this Privacy Policy, your use of our website, or the processing of your personal information shall be subject to the exclusive jurisdiction of the competent courts located in Gautam Buddha Nagar, Uttar Pradesh, India, unless otherwise required by applicable law.

35. Contact Us

If you have any questions, requests, or concerns regarding this Privacy Policy or the way your personal information is handled, please contact us using the details below:

Mowmy Tails

Business Address:
Gaur City 2 Road
Greater Noida
District: Gautam Buddha Nagar
Uttar Pradesh – 201009
India

Website: https://mowmytails.com/

Customer Support Email:
Customersupport@mowmytails.com

Customer Support Phone:
+91 8796556632

Customer Support Hours:
9:00 AM to 6:00 PM (IST), 6 Days a Week

We are committed to responding to your privacy-related queries as promptly as reasonably possible.

36. Your Acknowledgement

By accessing or using the Mowmy Tails website, creating an account, placing an order, subscribing to our communications, or otherwise interacting with our services, you acknowledge that you have read, understood, and agreed to this Privacy Policy.

If you do not agree with any provision of this Privacy Policy, you should discontinue the use of our website and services.

Your continued use of our website following any updates to this Privacy Policy signifies your acceptance of the revised terms.

This Privacy Policy is effective from the Effective Date mentioned above and shall remain in force until amended or replaced by Mowmy Tails.

We value the trust you place in us and are committed to protecting your privacy while providing a safe, secure, and enjoyable shopping experience for you and your beloved pets. Your confidence inspires us to continually improve our services and uphold the highest standards of transparency and care.